Hydroxyethyl Cellulose

Hydroxyethyl Cellulose , marketed under brand names such as Natrosol, is a non-ionic, water-soluble polymer derived from cellulose by reacting alkali cellulose with ethylene oxide. It appears as a white to off-white, free-flowing powder with excellent thickening, binding, and film-forming properties. HEC is widely used as a rheology modifier and stabilizer due to its high water retention, solubility, and compatibility with a broad range of ingredients. It is valued in many industries including cosmetics, pharmaceuticals, paints, adhesives, and personal care products.